Transformation by Design
An exhibit that captures a campus’s transformation
Transformation by Design showcased the ever-developing architecture on the University of Pennsylvania’s sprawling campus. This exhibit featured floor-to-ceiling vinyl that immersed viewers with duo-tone images of buildings throughout the campus. A to-scale model of Penn’s campus acted as the centerpiece to the exhibit and provided context to the landscape. Pops of blue and red carried the viewer throughout the space and brought architectural photography to the forefront.
Studio: J2 / Team: Brian Jacobson, Cara Cox, Lucy Price / Production: Exact Image